re3 recycling centres now Dementia Friendly

29 Apr 2016 12:00

re3 staff are undergoing special training on how to spot the signs of dementia so that they can help recycling centre visitors affected by the condition.

2015 figures for central Berkshire CCG areas showed that there were 907 people in South Reading, 1275 in North and West Reading, 1887 in Wokingham and 1366 people in Bracknell and Ascot living with dementia. Nationwide, the latest estimated figure is 720,000.

By becoming ‘Dementia Friends’, recycling centre staff will learn about what it’s like to live with dementia and then turn that understanding into action. They will be joining 2,477 people in Bracknell Forest, Reading and Wokingham who have already signed up to the programme, and the one and half million volunteers from all walks of life who are Dementia Friends in England.

Through the initiative, re3 aims to support any visitors affected by dementia to feel welcomed and comfortable with a trip to a recycling centre and to help them and their families to dispose of and recycle their household waste appropriately.

The Chair of the Joint Waste Disposal Board, Cllr Mrs Dorothy Hayes MBE said

“To get more people recycling, we need to make doing it an attractive, accessible task, and providing safe, welcoming facilities for all sections of society is a huge part of that.

“Staff training through initiatives such as Dementia Friends make everyday tasks that little bit less stressful for people with dementia and their loved ones who help and support them. When a centre or venue is dementia friendly, visitors affected by the condition can trust staff to spot the signs of a person with dementia and, understatedly, make their visit safe, comfortable and successful.

“That is why I am delighted re3 recycling centre staff are being trained up to become Dementia Friends. After going through the training myself, I am confident a trip to the re3 recycling centres will be very safe and welcoming environments for anyone affected by dementia.”  

Adrian Clarke, General Manager for contractor FCC Environment said:

“As a business, FCC Environment is committed to continual professional development for our staff. This initiative will allow us to support our on site teams by improving their knowledge and skills but it also allows us to even better support the community we are at the heart of ensuring we best meet the needs of all our site users”.   

Linda Barnes from Alzheimer’s Society, said:

“Less than half of us think we know enough about dementia. Dementia Friends isn’t about creating experts, it’s about helping people understand a little bit more about what it’s like to live with the condition and then turn that understanding into action - anyone of any age can be a Dementia Friend.”

For more information on the re3 recycling centres and how you can recycle more, please visit or follow us on Twitter, Facebook and Instagram @re3recycling.

If you are interested in becoming a Dementia Friend or helping create more communities that are dementia friendly, go to to find your nearest information session or to volunteer as a Dementia Friends Champion.

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